ग्राफ़िक//Graphic
Currently also building - How to [not] design a typeface
Currently also building - How to [not] design a typeface
Winter marks “Pho-Season” for restaurant brand Pho in UK, with their hero dish hailed as the ultimate hangover cure. To capitalize on this, we launched "The Pho Fix"—a two-day pop-up during he peak holiday party week to cure all hangovers.
Inspired by the brand’s essence, we created pharmaceutical-themed visuals, a Pho truck, and custom assets to bring the concept to life. Visitors enjoyed fresh Phở, complimentary IV drips, a juice bar, and skincare giveaways—all designed for post-party recovery.